Doritos has been a big winner for the last several years. In 2007, they started their “Crash the Super Bowl” program, which allows fans to make their own Super Bowl commercials and submit them for big cash prizes. Here are the stakes for this year:
On top of those huge earning opportunities, there is even a bonus. If Doritos took the top three spots during the Super Bowl commercial rankings, each of the top winners would win an additional $1 million dollars!
This year, one talented winner was able to take home a big prize. Joshua Svoboda took second place with the commercial “Underdog,” winning him the $600,000. Watch the spot below:
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